How can advocates be protected from tobacco industry’s tactics?

We honor and protect tobacco control advocates by championing a comprehensive set of policies that shield them from intimidation, harassment, and disinformation campaigns orchestrated by the tobacco industry and its allies. In line with the World Health Organization Framework Convention on Tobacco Control (WHO FCTC) Guidelines for implementation of Article 5.3, we recommend enforcing bans on tobacco industry “charity” funding, mandating full transparency of tobacco companies’ ties, supporting and endorsing the participation of Civil Society Organizations (CSOs) not affiliated with the tobacco industry, mandating conflict of interest policies, and establishing a public registry of industry-linked entities—making it harder for tobacco industry actors to harass or threaten advocates.
We also support legal reforms to prevent frivolous lawsuits (SLAPPs), guarantee whistleblower protections, immediate investigation of harassment cases directed at advocates, and related protections.

Policy book

Recommended Policy Safeguards

Ban Tobacco Industry “Charity” Funding

Enforce prohibitions on tobacco companies using charitable donations as a means to influence policy and public opinion.

Mandate Full Transparency

Require complete disclosure of tobacco companies’ ties and affiliations to identify front groups and allies.

Support Independent CSOs

Endorse the participation of Civil Society Organizations not affiliated with the tobacco industry in policy discussions.

Establish Conflict of Interest Policies

Mandate clear policies that prevent tobacco industry influence in public health decision-making.

Create Public Registry

Establish a public database of industry-linked entities to make it harder for tobacco industry actors to harass or threaten advocates.

Prevent SLAPP Lawsuits

Establish legal reforms to protect advocates from strategic lawsuits designed to silence criticism and drain resources.

Protect Whistleblowers

Guarantee protection for those who expose industry wrongdoing, with immediate investigation of harassment cases.

ANNEX: Definition of the Tobacco Industry

Tobacco manufacturers, wholesalers, importers, and exporters

Companies directly involved in the production and distribution of tobacco products

Parent, subsidiary, and affiliate companies of tobacco manufacturers

All related corporate entities connected to tobacco manufacturing companies

Organizations or individuals representing tobacco industry interests
  • Law firms representing tobacco companies
  • Public relations companies working for the tobacco industry
  • Consultants and lobbyists advancing industry positions
Organizations receiving funding from the tobacco industry
  • Front groups and third-party allies
  • Research institutions accepting tobacco funding
  • Foundations established by tobacco companies
Entities that work to further tobacco industry interests
  • Industry-established "corporate social responsibility" initiatives
  • Organizations promoting "reduced-harm" products while opposing evidence-based measures aligned with the WHO FCTC
  • Entities that consistently advance tobacco industry policy positions

In accordance with WHO FCTC Article 5.3 Guidelines, tobacco industry entities include, but are not limited to the categories listed above. [i]

[i] Preventing Tobacco Industry Interference. A Toolkit for Advocates and Policymakers. GGTC. 2023. Available at:
https://files.ggtc.world/uploads/2024-02-01/03-07-53-470050/GGTC%20Toolkit%20(Redesign)%20171123.pdf

NOTE: This represents minimum standards only. Organizations should adapt and strengthen these materials to address their specific context and evolving industry tactics, provided all modifications enhance protection against tobacco industry interference.

CourageAgainstTobacco.org Resources

This forms part of a suite of tools designed to support advocates in holding tobacco companies and their front groups accountable:

Prevention Protocol: Tobacco Industry Relationship Screening
Click to open: Prevention Protocol: Tobacco Industry Relationship Screening
How can advocates be protected from tobacco industry’s tactics? ← You are here
Click to open: How can advocates be protected from tobacco industry’s tactics?
Conflict of Interest
Click to open: Conflict of Interest